Support Photobook Maker Anouk Kruithof’s latest ‘Automagic’

Anouk Kruithof is a Dutch artist whose exhibitions and books merge social, conceptual, photographic, performance and video. She is best known for her artist's book Happy Birthday to You.

Netherlands –  New York-based Dutch artist Anouk Kruithof has been working on AUTOMAGIC since May 2011.  It will be an extensive book which contains images and text out of the past 12 years of her “automagic archive”. The book does not attempt to have a clear narrative, thus this will be created by the viewer from their own memories and associations towards the open-image stories and stimulated by text notes and short fictional stories.

Anouk-Kruithof At this moment there’s a lot of research about how taking photos changes our perspective in memory. We’re outsourcing our memory to the cards in our camera’s and our smart phones, and the interruption of attention when taking a picture can also hinder our future retrospection. Kruitfhof is pretty guilty of those thoughts, because she is always framing the world and always have been, since the moment she got her first camera as a child. Her memories might not be rooted in her mind as actual memories of events, but unreal memories created by taking photos, looking at them and reworking them. Kruithof’s book AUTOMAGIC is an exploration and demonstration, which represents a transformed image archive by means of analogue photo-montages, screenshots, reproductions, editing and the addition of text. AUTOMAGIC will be hardcover US letter size, almost 2 inch thick book, consisting of many different chapters printed on different paper. The diversity of chapters and topics, the tactility of the paper feel will make of this book a layered sculpture. This book shows the adventure, the sheer infinity of possibilities of the medium photography as a vehicle of resourcefulness and the computer and human mind as processors of ways to look at our world.



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The photos out of which AUTOMAGIC exists were made in: Turkey, Thailand, Cambodia, Laos, Jamaica, Panama, Australia, Korea, Morocco, Egypt, Tunesia, New York, San Francisco, Los Angeles, Joshua Tree Park, Woodstock, Syracuse, Boston, Richmond, Amsterdam, Rotterdam, Beetsterzwaag, Paris, France, Sardinia, Venice, Italy, Barcelona, Spain, Belgium, Berlin, Germany, Switzerland, Moscow, St. Petersburg, Austria, Prague, Slovakia, Slovenia, Stockholm, London, Leeds, Bristol, Mexico, Guatemala, Belize and the OCEANS…   Support Anouk’s project.  

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